I build AI workflow automation for pest control and other home service businesses.

Frequently asked questions.

I build AI workflow automation for pest control and other home service businesses.

What does Catherene Baker do?

I build AI workflow automation for pest control and other home service businesses. I focus on lead follow-up, quote follow-up, appointment reminders, and paperwork.

Who is this for?

Pest control companies and other home service businesses, such as cleaning, HVAC, and landscaping, that lose time or jobs to manual office work.

What is workflow automation?

It means software handles repetitive steps, such as sending a reply or reminder, so people do not have to do them by hand.

Will automation replace my staff?

No. It handles repetitive tasks. People still handle pricing, complaints, and unusual cases.

How fast should I reply to a new lead?

Aim for minutes during business hours, and send an instant automatic reply after hours.

Can you follow up on quotes automatically?

Yes. A schedule of polite reminders can run until the customer replies.

Can automation reduce no-shows?

Reminders and easy rescheduling often help. We measure your no-show rate before and after.

Do you guarantee results?

No. Results depend on your business. We measure a baseline first and track changes together.

What tools do you use?

I work with the tools you already use where possible, and workflow tools such as n8n or Make where needed.

Do I need new software?

Often not. I start by checking what your current tools can already do.

Is AI sending messages to my customers without my approval?

Not at first. You approve the message wording, and we start with a person reviewing before anything goes live.

How do you handle customer data?

I ask for only the access needed, and I explain what is stored and where.

What does the New York DEC pesticide report have to do with automation?

Clean records make the report easier. A workflow can prompt for required details and keep data in one place.

How long does a project take?

It depends on scope. A small first workflow can often be built and tested in a few weeks.

How much does it cost?

Contact me for a quote.

Where can I see your work?

See the Demos pages and my full portfolio on Notion.

How do I get started?

Contact me. We will talk about how your office works today.

Catherene Baker. I build AI workflow automation for pest control and other home service businesses.